Pharmaceutical · RCS Business Messaging

RCS for Pharma & Medical Devices

Engage doctors, distributors and patients with verified, compliant rich RCS.

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Overview

Pharma and medical-device brands need trusted, professional communication with doctors, distributors and patients. icpaas.ai (Enterprise Communication Platform)'s verified RCS delivers branded, rich messaging — product information, order updates and adherence reminders — that recipients trust.

Share rich product detail aids, send branded order and dispatch updates to distributors, and support patient adherence, with automatic SMS fallback for reach. Seamlessly integrated with TRAI-compliant pipelines, ensuring robust delivery rates across every network in India.

Verified
Sender
~3x
CTR vs SMS
98.9%
Detailing
SMS
Auto Fallback
Trusted by India's Leading Enterprises
HDFC BANKTATARELIANCEICICIAirtel
What you get

Built for Pharmaceutical

Verified pharma brand

Logo and badge on every professional message. Engineered to enhance citizen/customer engagement, streamline outbound workflows, and deliver measurable results.

Product detailing

Share rich, visual product information to doctors.

Distributor updates

Branded order, dispatch and scheme alerts. Engineered to enhance citizen/customer engagement, streamline outbound workflows, and deliver measurable results.

Adherence reminders

Help patients stay on therapy with nudges. Engineered to enhance citizen/customer engagement, streamline outbound workflows, and deliver measurable results.

Event & webinar invites

Drive CME and conference registrations. Engineered to enhance citizen/customer engagement, streamline outbound workflows, and deliver measurable results.

SMS fallback

Reach every recipient with auto fallback. Engineered to enhance citizen/customer engagement, streamline outbound workflows, and deliver measurable results.

Use cases

How Pharmaceutical teams use it

Product detailing Distributor alerts Adherence reminders Event invites Order updates Surveys Awareness Feedback
Why icpaas.ai

Why Pharmaceutical chooses us

  • Verified, professional pharma identity.
  • Rich detailing for doctors.
  • Branded distributor communication.
  • Automatic SMS fallback.
Developer Integration

ICPaaS API Playbook

See how easily your developers can trigger these communications using our robust REST APIs.

Integration Points

Connect your existing database, CRM, ERP, or billing software directly to our high-throughput REST API.

Endpoint: api.icpaas.in/v1/rcs/messages

POSTAPI Authentication

All requests must be authenticated using the Bearer token generated from your ICPaaS Dashboard under Developer Settings.

Authorization: Bearer YOUR_ICPAAS_API_KEY
curl -X POST https://api.icpaas.in/v1/rcs/messages \
  -H "Authorization: Bearer YOUR_ICPAAS_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{
  "to": "+919988776655",
  "type": "rich_card",
  "card": {
    "title": "Order Shipped 🚚",
    "description": "Your order #1024 is on the way.",
    "media_url": "https://cdn.icpaas.in/rcs/ship.png",
    "suggestions": [
      {
        "type": "url",
        "text": "Track order",
        "url": "https://track.icpaas.in/1024"
      },
      {
        "type": "reply",
        "text": "Need help"
      }
    ]
  }
}'
FAQ

RCS for Pharma & Medical Devices — questions answered

Bring RCS Business Messaging to your pharmaceutical business

Talk to icpaas.ai and launch compliant, enterprise-grade communication built for pharmaceutical — go live this week.

Chat on WhatsApp +91 9712222776