Retail · Bulk SMS Gateway

SMS for Retail & Supermarkets

Drive footfall and loyalty with offer, billing and restock SMS for retail.

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Overview

Retailers and supermarkets use SMS to drive footfall, deliver e-bills and reward loyalty — reaching every customer instantly. icpaas.ai (Enterprise Communication Platform) is a DLT-registered gateway for high-volume retail campaigns and transactional alerts.

Send promotional offers, digital receipts and loyalty rewards, verify app logins, and run festive campaigns, all with managed compliance and real-time analytics. Seamlessly integrated with TRAI-compliant pipelines, ensuring robust delivery rates across every network in India.

Instant
Footfall
Lakhs
Per Campaign
98.9%
Uptime
DLT
Compliant
Trusted by India's Leading Enterprises
HDFC BANKTATARELIANCEICICIAirtel
What you get

Built for Retail

Promotional offers

Broadcast sales, combos and festive offers to drive footfall.

Digital receipts

Send e-bills and purchase confirmations by SMS. Engineered to enhance citizen/customer engagement, streamline outbound workflows, and deliver measurable results.

Loyalty rewards

Notify points, vouchers and member-only deals. Engineered to enhance citizen/customer engagement, streamline outbound workflows, and deliver measurable results.

OTP & app access

Verify logins to loyalty and shopping apps. Engineered to enhance citizen/customer engagement, streamline outbound workflows, and deliver measurable results.

Restock alerts

Tell customers when wishlist items are back. Engineered to enhance citizen/customer engagement, streamline outbound workflows, and deliver measurable results.

Campaign analytics

Measure delivery and redemption performance. Engineered to enhance citizen/customer engagement, streamline outbound workflows, and deliver measurable results.

Use cases

How Retail teams use it

Promotional offers Digital receipts Loyalty rewards Festive campaigns Restock alerts OTP access Win-back Feedback
Why icpaas.ai

Why Retail chooses us

  • Drive footfall with instant offers.
  • Reach every customer, app or no app.
  • High-volume festive campaign capacity.
  • DLT compliance handled for you.
Developer Integration

ICPaaS API Playbook

See how easily your developers can trigger these communications using our robust REST APIs.

Integration Points

Connect your existing database, CRM, ERP, or billing software directly to our high-throughput REST API.

Endpoint: api.icpaas.in/v1/sms

POSTAPI Authentication

All requests must be authenticated using the Bearer token generated from your ICPaaS Dashboard under Developer Settings.

Authorization: Bearer YOUR_ICPAAS_API_KEY
curl -X POST https://api.icpaas.in/v1/sms \
  -H "Authorization: Bearer YOUR_ICPAAS_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{
  "to": "+919988776655",
  "sender_id": "ICPAAS",
  "type": "transactional",
  "dlt_template_id": "1707161234567890123",
  "message": "Your OTP is 482913. Valid for 10 minutes. - ICPAAS"
}'
FAQ

SMS for Retail & Supermarkets — questions answered

Bring Bulk SMS Gateway to your retail business

Talk to icpaas.ai and launch compliant, enterprise-grade communication built for retail — go live this week.

Chat on WhatsApp +91 9712222776