Developer Tools

RCS API for Developers

A clean, well-documented RCS API that lets developers ship verified, rich messaging on Google's RBM in days, not months.

Official Carrier Verified TRAI / DLT Registered Quick Template Approval Global Rich Messaging

The icpaas.ai RCS API gives developers a single, predictable interface to send rich cards, carousels, suggested replies, action buttons, images and video over Google's RBM. You authenticate once, post a structured payload, and reach more than 500 million RCS-enabled devices across India, backed by Google plus Jio, Airtel and Vi, with iOS now supported too.

Built for engineering teams, the API pairs verified sender branding with automatic SMS fallback so a message always lands, even on non-RCS devices. With clear REST endpoints, real-time delivery and read events, OTP and transactional flows, and 99.9% gateway uptime, icpaas.ai removes the carrier complexity so you can focus entirely on your product.

92%
RCS Delivery Rate
3x
Higher CTR than SMS
24h
Brand Setup Time
99.9%
Gateway Uptime
What it does

Key capabilities

REST Messaging Endpoints

Send rich cards, carousels, media, suggested replies and action buttons through clean, predictable REST calls with structured JSON payloads.

Verified Sender Branding

Every message carries your brand name, logo and verification badge, building customer trust and cutting spam complaints at scale.

Automatic SMS Fallback

When a recipient device is not RCS-capable, the gateway delivers the same message via SMS so nothing is lost.

Delivery & Read Events

Subscribe to real-time webhooks for sent, delivered and read states, plus inbound replies and button-tap callbacks.

OTP & Transactional APIs

Fire branded OTPs, alerts and order updates with low latency, full audit trails and dependable delivery for critical flows.

Analytics & Reporting

Pull performance metrics on delivery, click-through and engagement programmatically, or export them for your own dashboards and BI tools.

How it works

Four Simple Steps

01

Understand your goal

Define your client journeys and select appropriate card layouts.

02

Set up profiles

Prepare verified sender logos and configure operator routes.

03

Trigger REST APIs

Connect your system to trigger interactive alerts dynamically.

04

Go live & scale

Deliver rich media messages natively and track performance.

Use cases

Common Use Cases

OTP verificationOrder trackingBanking alertsE-commerce cataloguesAppointment remindersRCS chatbotsFeedback surveysPromotional campaigns
Why icpaas.ai

Why teams choose us

  • Clean REST API with thorough developer documentation and sandbox access.
  • Verified sender setup in roughly 24 hours, serving India since 2015.
  • Automatic SMS fallback and 99.9% gateway uptime you can rely on.
  • Meta-authorised, TRAI and DLT-registered carrier-grade infrastructure.
FAQ

RCS API for Developers — questions answered

Start with the best rcs api for developers

Join the businesses growing customer loyalty and sales with native rich campaigns on icpaas.ai. Talk to our team and go live this week.