WhatsApp Marketing

WhatsApp Marketing in India

Run WhatsApp marketing in India that gets read — broadcasts, click-to-chat ads and automation that convert.

Meta Authorised BSP TRAI / DLT Compliant Since 2015 Pan-India Coverage

WhatsApp marketing in India delivers what email and SMS can't: near-universal reach and around 98% open rates. icpaas.ai gives you the official WhatsApp Business API with segmented broadcasts, click-to-WhatsApp ad funnels, chatbots and conversion analytics.

Marketing templates are billed at roughly ₹0.86 per message, but messages within 72 hours of a click-to-WhatsApp ad are free — so smart funnels keep your cost per conversation low. Build campaigns that drive sales, recover carts and re-engage customers, all compliantly.

98%
Open Rate
72h
Free After Ad
Meta
Authorised
Real-time
ROI Tracking
What you get

Key features & benefits

Segmented broadcasts

Target the right audience with personalised templates.

Click-to-WhatsApp ads

Turn Meta ads into automated, qualified chats.

Cart recovery

Win back abandoned carts with timely nudges.

Chatbots

Engage, qualify and convert around the clock.

Conversion analytics

Measure ROI from message to sale.

Compliance

Opt-in and approved templates handled for you.

Use cases

Where it fits

Festive offers Product launches Cart recovery Lead generation Loyalty programs Re-engagement Event invites Surveys
Why icpaas.ai

Why businesses choose us

  • 98% open rates outperform every other channel.
  • Free 72-hour window after ad clicks lowers cost.
  • Broadcasts, ads and chatbots in one place.
  • Compliant, Meta-authorised platform.
FAQ

WhatsApp Marketing in India — questions answered

Q. Why use WhatsApp for marketing in India?

Near-universal reach and ~98% open rates make WhatsApp the highest-engagement channel, especially with rich, interactive templates.

Q. How much does WhatsApp marketing cost?

Marketing templates are about ₹0.86 each, but messages within 72 hours of a click-to-WhatsApp ad are free, lowering your effective cost.

Q. Is it compliant?

Yes — we manage opt-in and Meta-approved templates so your campaigns stay policy-compliant.

Get started with WhatsApp Marketing in India

Talk to the icpaas.ai team and launch on India's compliant, enterprise-grade communication platform this week.